About
Channel management, kept narrow
Nurturing community. Driving growth.
What we do
HARBOR manages the day-to-day operation of brand social channels: strategy for how each channel runs, onboarding and infrastructure, scheduling and publication, community engagement, comment and response management, social inbox handling, customer-service support, weekend coverage where agreed, UGC identification and redistribution, and reporting.
Where our remit ends
Paid-media management sits with SNIPER, and original video production sits with FLARE. Where a brief calls for either, we say so and refer it on rather than stretching our remit. Sensitive conversations that belong with a client's regulated, legal, medical or specialist teams are escalated to the people who own them.
How we work
Organised, responsive and human
Documented tone guidance, agreed coverage and clear escalation routes mean your community always gets a considered reply.
Consistent channel presence
Agreed publishing rhythms are maintained, so your channels never drift quiet during busy periods.
Clear brand voice
Documented tone guidance and approval routes keep every reply recognisably yours.
Responsive community care
Comments and messages are monitored to agreed service levels, with sensitive conversations escalated quickly.
Practical reporting
Reporting that separates what happened on the channels from what we recommend doing next.